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Get access to all the necessary data and geomarketing analysis tools
using the SmartLoc System
SmartLoc System
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GEOMARKETING CLOUD SERVICE will help reduce risks,
save time and find optimal locations for your business
save time and find optimal locations for your business
Working with geodata
- Clear visualization of a large thematic data set
- Uploading and editing client data
- Various sections of information: maps, tables, summary statistics on the territory
Analysis of service areas
- Research of any cities and territories
- Determining the boundaries of transport and pedestrian accessibility
- Selecting a workload mode taking into account multi-temporal patterns
Assessing audience parameters
- Determining the population size of a random area
- Differentiation by income level
- Data on new buildings to assess audience growth potential
Monitoring the competitive environment
- Visualization of the location of competitors' facilities
- Determining competitor service areas
- Calculation of the saturation level of the local market
Traffic allocation
- Detailed pedestrian and car traffic data
- Multiple levels of detail for different depths of analysis
- Visualization of the placement of traffic generator objects
Huff Model
- Determining the penetration level and volume of the potential audience
- Finding areas with high potential to attract additional audiences
- The answer to the question “Where can we expect clients?”
Real estate rental and sale offers
- Monitoring the latest offers
- Enrichment of offers with geographical factors
- Rapid assessment of new premises
Revenue forecasting
- Turnover forecast model for a specific network
- Analysis of the maximum number of factors
- Using Machine Learning Algorithms
FAQ
The minimum period for which you can access the system is 1 month
The SmartLoc geomarketing system can be connected to the following countries: Russia, Azerbaijan, Belarus, Kazakhstan, Uzbekistan. The ability to connect access to data to other countries can be specified upon request.
The service offers current offers from the most popular aggregators. Operational analysis of new premises will provide you with a key advantage - speed of decision-making. Additionally, you can study the dynamics of the supply market and select the most relevant premises in the areas of interest
One of the important geomarketing models. Allows you to determine the coverage area, calculate the audience size and the level of penetration (catchment area with penetration), taking into account the location of the population, the influence of competitors and the characteristics of the road network. Allows you to identify areas with high potential for attracting target audiences
Development and integration of a turnover forecast model for a specific network. Analysis of the maximum number of spatial and local factors and identification of the most important ones affecting trade turnover. Increasing accuracy through deep spatial analysis methods and machine learning algorithms. Accelerate and standardize the location analysis process. Reducing uncertainty when making decisions on network development